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guide
How to make a word-of-mouth ad from a text conversation
A friend sending a link is the most persuasive ad there is. How to replay that as a vertical text-thread ad with a branded end card, free, with the Text Thread Recommendation Ad block.
3 de nov. de 2026 · 1 min de leitura
Este guia ainda não está disponível no seu idioma, por isso aparece em inglês.
Texts
People buy what their friends send them. A text thread (a question, a shared link, a few excited replies) captures that word-of-mouth moment, and a short end card turns it into a clear call to action.
What makes it work
| Habit | Why it works |
|---|---|
| A real question | "what bag r u taking to the wedding??" sets up the need |
| Your link card | Your best product photo is the hero of the thread |
| Reactions, not claims | Emoji and "OMG" sell more than adjectives |
| Where to get it | One message should name your site |
| A short end card | Three features and one button, nothing more |
Make one with Text Thread Recommendation Ad
Text Thread Recommendation Ad is a free, open-source HyperFrames block. A vertical ad where two friends text about your product, share a link card, react, and land on a branded end card. Ask your agent:
Make a text thread ad for Vael: Rachel asks what bag to take to the wedding, her friend shares the Cerise tote from vael.com, and it ends on "Shop the Cerise tote".It renders a 26-second 1080×1920 MP4.
Related
For another take on the same idea, see Notes App Story Ad.
