Snapchat video ad specs 2026: sizes, ratios and lengths

Every Snapchat video placement in one table: aspect ratio, resolution, length and text limits.

Based on Snapchat's published guidance as of October 2026. Specs change, so confirm in the platform's ad help center before launch.

Placement	Ratio	Resolution	Length	Primary text
Single video ad	`9:16`	1080×1920	3–180 s	34-character headline

Skills that render Snapchat-ready videos

Install one in your agent and export the formats these placements need.

I didn't expect this to work

What size should a Snapchat video be?

Single video ad: 9:16 at 1080×1920.

How long can a Snapchat video be?

Single video ad: 3–180 s.